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时间:2017-10-02 其他毕业论文 我要投稿

An Intercultural Perspective on Business English Teaching in China

One of the major functions of the English language is to convey the culture of its speech community. The application of cross-cultural communication theories to the teaching of Business English in the context of Chinese universities should be conducted in such a way that students are able to learn that Chinese and Western cultures exist as different systems. By comparison and analysis, we would profoundly understand the differences between various commercial cultural thinking. Following the principle of equality, cross-cultural communication will function as a bridge in the exchange of Chinese and Western cultures.
Based on the relationships between business cultural awareness and Business English teaching, this thesis explors the influence of culture in Business English teaching in China through a description of the relationships between language and culture, and the cultural differences between China and the Western countries. Then some ways to improve the Business English teaching in China are practically pointed out. In the end, the thesis intends to approach some suggestions for business English teaching in china.  

Key Words: intercultural communication; Business English teaching;
cultural differences; linguistic competence

摘 要

关键词: 跨文化交际、商务英语教学、文化差异、语言能力


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